![]() Most of the Perth concerts are blueprints of programs already performed hundreds of times around the world with titles like “Chopin’s Best Works”, “Tribute to Einaudi”, “Tchaikovsky’s Swan Lake & more”, and “Best of Magical Movie Soundtracks”, all performed by small ensembles in candlelight. The events are created by combining marketplace data and the creativity of its organizers. ![]() The Candlelight Concerts are part of what the company calls Fever Originals, designed by a data-driven content creation strategy, using analytics to understand audiences and develop new experiences. Also it is only one hour long, so for audiences it is easy to take.”įever began as an entertainment app. “It is the magical effect of the candles, the intimacy of the concerts, plus the brilliant musicians. She says the appeal is due to a combination of elements. The first Perth concerts were in February at the University of Western Australia’s Winthrop Hall and have expanded to other venues around the city.įever’s project manager for Perth and Melbourne Rong Gui says the concerts are now being performed in every capital city in Australia. Fever has capitalised on the fast growing experience economy, attracting more than 300 000 people to its atmospheric concerts. People love candles and music – and the appeal is global.Īccording to, more than 1000 different Candlelight Concert experiences have been rolled out to more than 85 cities worldwide. Seesaw brings you the inside tips on the phenomenon storming Perth. Run by Fever, a data-driven entertainment platform based in London and Madrid, the concerts are attracting unprecedented attention. Each month thousands of people are attending Candlelight Concerts at the University of Western Australia.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |